Offering high-quality products and services has always played a huge part in business success. But with customer and employee expectations increasing, the need for robust quality assurance (QA) is higher than ever.

With increasing digitization, evolving regulations, more rapid customer feedback from multiple channels, and more interconnected devices depending on one another, it has become crucial to ensure digital products function intuitively, reliably and efficiently. This requires systematic, repeatable processes that identify and remove defects so the resulting products are fit for purpose and right first time. Let’s look at some examples of QA in action.

  • For a big international bank that handles internal transactions using the SWIFT network, failure to deliver payments in time can lead to penalties.
    Testing financial applications by using message transfers for payments is therefore a key element in ensuring banking sector stability.
  • In consumer-facing financial services, users want intuitive digital banking applications. App store ratings impact success. QA helps deliver a strong user experience and high ratings.
  • When making insurance claims, customers will often already be unhappy following a stressful event such as a theft or accident. It’s therefore important that claims management applications are easy to use.

QA is not just about the functional aspects of an application but also performance, security, fault tolerance, accessibility and usability. Progressive businesses should consider QA in digital products as a strategic issue. With IT processes core to modern businesses, QA holds the key to gaining a competitive advantage. As more products and services reach the market and as more people and processes come to rely on them, the need for QA will only grow.

To find out how Cognizant Quality Engineering & Assurance helps you succeed in digital with quality and speed, visit Cognizant online.